Computer security giant Symantec said it would not integrate the software of recent acquisition PC Tools into its mainstreamNorton suite, instead using the products as its low-cost option for countries such as India and China.
"The goal right now is to look at emerging markets. We'd like to see PC Tools take emerging markets - countries like Brazil, Russia, India, China," said Symantec's VP of consumer engineering, Rowan Trollope.
"They have been very successful at selling to a very specific segment of the market place that is more interested in lower price solutions."
The Australian security vendor is reported to have cost Symantec AU$300 million, and according to Trollope, gives it an avenue to target these countries without needing to drop its prices forNorton.
Asia Pacific is Symantec's fastest growing region, however, it generates the least revenue of its global operations, netting the company US$231 million, or about 14 per cent, of its total revenues for Symantec's first quarter 2009 earnings.
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